Shortcodes cheat sheet

SHORTCODE SPLIT USING /2:

If you have a Full Name field for example and want to use only the first name, you can add /2 inside the shortcode [#FULLNAME/2#]

SHORTCODE FALL BACK USING THE | CHARACTER:

If your contact has an empty field and you want to replace it with another field [#FULLNAME|COMPANYNAME#] or with a text [#FULLNAME|*there*#]

SHORTCODE COMBO:

If you want to combine both cases in the row above[#FULLNAME/2|COMPANYNAME|*there*#]

SHORTCODE CAPITALIZATION:

This is used to capitalize the first letter (PROPER) [#PROPER FULLNAME#], the whole word (UPPER) [#UPPER FULLNAME#], or nothing capitalized (LOWER) [#LOWER FULLNAME#].

Note that you can mix capitalization with other formats [#PROPER FULLNAME/2| LOWER COMPANYNAME|*there*#]

In the table below is a list of our available shortcodes with an example of each type:

Shortcode	Example
Profile Information: Your default information	[BUSINESS_NAME] [ADDRESS] [PHONE] [WEBSITE]
Social Channels: Your default social channels	[FB] [TW] [PN] [IN] [LI]
Social Channels Share Buttons: Shortcodes to share the email or landing page on social channels	[FB_SHARE_BUTTON] [TW_SHARE_BUTTON] [LI_SHARE_BUTTON] [FB_LIKE_BUTTON]
Email Campaign-Specific: Shortcodes to allow your contacts to redeem a coupon from the email campaign, unsubscribe or update their preferences, or view the online version of the email campaign. Note that you can change the text in Settings > Shortcodes > Email Campaign Shortcodes	[COUPON_CODE] [COUPON_CODE_NOLINK] [COUPON_CODE_QR] [ONLINE_URL] [UNSUBSCRIBE_URL] [UNSUBSCRIBE_LINK] [DIRECT_UNSUBSCRIBE_URL] [DIRECT_UNSUBSCRIBE_LINK] [UNSUBSCRIBE_REDIRECTION_URL] [UNSUBSCRIBE_REDIRECTION_LINK] [DIRECT_UNSUBSCRIBE_REDIRECTION_URL] [DIRECT_UNSUBSCRIBE_REDIRECTION_LINK] [PREFERENCES_URL] [PREFERENCES_LINK]
Date Stamp: Shortcodes to post the current date.	[#DATE.NOW format=m/d/Y#] [#DATE.NOW format=m/d/Y H:i:s#] [#DATE.NOW format=l m/d/Y H:i:s#] [#DATE.NOW format=d-m-Y#] [#DATE.NOW format=d-m-Y H:i:s#] [#DATE.NOW format=l d-m-Y H:i:s#]
List shortcodes: Each list has its own shortcodes that you can choose from	[#FIRSTNAME#] [#LASTNAME#] [#EMAIL#] [#PHONE#]
Shortcode split using /2: If you have a Full Name field for example and want to use only the first name, you can add /2 inside the shortcode	[#FULLNAME/2#]
Shortcode Fall Back using the \| Character: If your contact has an empty field and you want to replace it with another field or with a text	[#FULLNAME\|COMPANYNAME#] [#FULLNAME\|there#]
Shortcode Combo: If you want to combine both cases in the row above	[#FULLNAME/2\|COMPANYNAME\|there#]
Shortcode Capitalization: This is used to capitalize the first letter (PROPER), the whole word (UPPER), or nothing capitalized (LOWER) Note that you can mix capitalization with other formats	[#PROPER FULLNAME#] [#UPPER FULLNAME#] [#LOWER FULLNAME#] [#PROPER FULLNAME/2\| LOWER COMPANYNAME\|there#]